Behavioral Finance
€0, aangeboden door Coursera
About this course: We make thousands of decisions every day. Do I cross the road now, or wait for the oncoming truck to pass? Should I eat fries or a salad for lunch? How much should I tip the cab driver? We usually make these decisions with almost no thought, using what psychologists call “heuristics†– rules of thumb that enable us to navigate our lives. Without these mental shortcuts, we would be paralyzed by the multitude of daily choices. But in certain circumstances, these shortcuts lead to predictable errors – predictable, that is, if we know what to watch out for. Did you know, for example, that we are naturally biased towards selling investments that are doing well for us, but holding on to those that are doing poorly? Or that we often select sub-optimal insurance payment plans, and routinely purchase insurance that we don’t even need? And why do so many of us fail to enroll in our employer’s corporate retirement plans, even when the employer offers to match our contributions? Behavioral finance is the study of these and dozens of other financial decision-making errors that can be avoided, if we are familiar with the biases that cause them. In this course, we examine these predictable errors, and discover where we are most susceptible to them. This course is intended to guide participants towards better financial choices. Learn how to improve your spending, saving, and investing decisions for the future.
Who is this class for: This course is intended for anyone who has taken at least one course in economics either in high school or in college, and is interested in how our innate biases affect our financial decision-making.
Created by:Â Â Â Duke University
Taught by:Â Â Â Â Emma Rasiel, Associate Chair and Professor
Economics
Language
English
How To Pass
Pass all graded assignments to complete the course.
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Coursework
Each course is like an interactive textbook, featuring pre-recorded videos, quizzes and projects.
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About Duke University
Duke University has about 13,000 undergraduate and graduate students and a world-class faculty helping to expand the frontiers of knowledge. The university has a strong commitment to applying knowledge in service to society, both near its North Carolina campus and around the world.
Syllabus
WEEK 1
Week 1
Welcome to the course! In this first week, we'll look at the classical economic model of consumer choice, which assumes that all of the decisions that we make are sensible, or “rational.†Once we have examined the underlying theory of how people should behave...Â
5 videos, 3 readings
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Graded: Week 1 Quiz
WEEK 2
Week 2
Welcome to the second week. In this session, we will discover how our minds are inclined to distort probabilities, and either underestimate or overestimate the likelihood of certain outcomes. We’ll also learn about “heuristic-driven biasâ€: the tendency to use ...Â
8 videos, 6 readings
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Graded: Week 2 Quiz
WEEK 3
Week 3
In the final week of the course, we will see multiple examples of how mental heuristics can lead us to make predictably sub-optimal financial decisions, both individually and across the entire financial markets. We will also discuss the many ways in which you...Â
2 videos, 2 readings
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Graded: Week 3 Quiz